HALIMA ADEN WEARS UNDER-RÂPT FOR SAN FRANCISCO EXHIBITON
I am so thrilled to finally announce that UNDER-RÂPT has been commissioned by the fine Arts @deyoungmuseum in #sanfrancisco and #Frankfurt to showcase our garments as part of their ‘contemporary Muslim Fashions’ Exhibition Opening Sept. 22 at de Young Museum in San Francisco.
It is very exciting and honourable to have the sweetest @halima - the most influential ‘ #hijabi ’ #model fronting the advertising campaigns for the exhibition & wearing our ‘Organic Hooded Baselayer’ and ‘Organic Raincoat’.
It’s an honour to be recognised for our contribution in the emerging #modestfashion industry and to be part of the first major museum exhibition to explore the complex, diverse nature of Muslim dress codes worldwide. The exhibition examines how Muslim women; both those who cover (their heads) and those who do not have become arbiters and #ambassador of style within and beyond their communities and have drawn mass media attention to contemporary Muslim life. #modest #fashion #empoweringwomen #womenswear #personal #style
UNDER-RÂPT has been influenced by brands such as #yeezy #fenty and #vetements that champion over-sized and relaxed silhouettes. Gender fluidity has been conveyed through fashion and now we see that the guidelines to dress modestly mean that over-sized forms are no longer regarded as unfeminine or deemed ‘unfashionable’ but instead are an expression of personality and individuality, and that is how the evolution of modest wear will continue to evolve and become more mainstream. I find that you do not necessarily have to be of Muslim faith, it may be through your social and personal values and that ‘modesty’ can be interpreted differently amongst varied religions, cultures and demographics and thus, we can not stereotype - YASMIN SOBEIH (creator of @under_rapt )
#contemporarymuslimfashions at @deyoungmuseum is so necessary and relatable to communities globally. See everything from #streetwear to high-fashion from a range of emerging and established international #designersand how their designs apply to #modestfashion and style.
Full information & tickets available athttps://deyoung.famsf.org/exhi…/contemporary-muslim-fashions